PADDY POWERABOUT PADDY POWER AFFILIATES

Corporate Profile

Paddy Power is the largest provider of online betting and gaming services in Ireland and a leading provider of such services in the UK. It operates over 250 retail licensed betting offices across Ireland and the UK.

Since its foundation in 1988 Paddy Power has sought to be different from the pack by taking an unconventional approach to betting and gaming. The vision is simple, make betting with Paddy Power an entertaining, fun and fair experience that means more than simply winning or losing money. Paddy Power is also committed to providing customers with the best product range and highest quality customer service.

Paddy Power is a publicly quoted company, listed on both the Irish and London Stock Exchanges.

Our online operations include:

• www.paddypower.com


• www.paddypowercasino.com


• www.paddypowerpoker.com


• www.paddypowergames.com


• www.paddypowerbingo.com


• www.paddypowermobile.com

Our Company Ethos

Setting a Guinness World Record for the biggest ever strip poker tournament, sponsoring the World's first Father Ted Festival, having a Tongan International Rugby player change his name by Deed Poll to Paddy Power for the duration of the 2007 Rugby World Cup...just a few reasons why Paddy Power has become a household name synonymous with fun and entertainment.

This dogged refusal to conform and obsession with delivering an unparalleled customer experience ensures that Paddy Power holds a specials place in the minds of punters.

Financial Information

For more information about the financial performance of Paddy Power Please visit:

• www.paddypowerplc.com